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Trend analysis helps in making a forecast of market trends, sales growth, levels of stock and interest rates, etc. Trend analysis uses a range of statistical tools, all of which are accessible to business owners.

Trend analysis allows you to predict what is going on to happen, supported by what's already happened. It enables businesses to create data-driven decisions with relevant future events.

If the tracking signal for your forecast was consistently positive, then the forecasting technique applied, is considered biased and consistently low, so to boost the low or biased forecast must add a trend component, because trend analysis offers a measurable and verifiable method for businesses to project future outcomes.

It can be used for failure analysis and as an early warning indicator of impending problems and help in improving the low or biased forecast.