Chapter 7: Problem 13
A market researcher wants to evaluate car insurance savings at a competing company. Based on past studies he is assuming that the standard deviation of savings is $$\$ 100$$. He wants to collect data such that he can get a margin of error of no more than $$\$ 10$$ at a \(95 \%\) confidence level. How large of a sample should he collect?
Short Answer
Step by step solution
Identify the Known Values
Determine the Z-Score
Use the Margin of Error Formula
Rearrange the Formula to Solve for Sample Size
Plug Values into the Formula
Calculate the Sample Size
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Key Concepts
These are the key concepts you need to understand to accurately answer the question.
Margin of Error
Imagine you’re making an educated guess about something; the margin of error represents how far off this guess might be. It is determined by several factors: the confidence level, the standard deviation, and the sample size.
- **Confidence Level**: The higher the confidence level, the larger the margin of error.
- **Standard Deviation**: Greater variability in the data results in a larger margin of error.
- **Sample Size**: A larger sample size reduces the margin of error.
- \(E\) is the margin of error,
- \(Z\) is the Z-score associated with your desired confidence level,
- \(\sigma\) is the standard deviation,
- \(n\) is the sample size.
Confidence Interval
When researchers report results using confidence intervals, they aren't giving a precise number. Instead, they provide a range that reflects their certainty level. The most common confidence levels are 90%, 95%, and 99%. For example, a 95% confidence interval suggests that if the same study were repeated 100 times, the interval would contain the actual parameter 95 times.
To construct a confidence interval, use this formula: \[ \text{Confidence Interval} = \text{Sample Statistic} \pm E \] where
- \(E\) is the margin of error.
Standard Deviation
A smaller standard deviation means data points are closer to the mean, indicating less variability, whereas a larger standard deviation shows more spread, suggesting greater variability.
- In the field of statistics, standard deviation is symbolized by the Greek letter \(\sigma\).
- It plays a critical role in the calculation of both the confidence interval and margin of error.
- The standard deviation affects how confident we are in our estimates: more variability typically requires a larger sample to obtain a given confidence level.
- \(N\) is the number of data points,
- \(x_i\) is each individual data point, and
- \(\bar{x}\) is the mean of the data points.
Z-score
Essentially, a Z-score tells us how many standard deviations away a particular data point is from the average of the data set. A positive Z-score indicates the data point is above the mean, while a negative Z-score shows it's below the mean.
For calculating sample size in the context of a specific confidence level, the Z-score provides the number of standard deviations we must look away from the mean in a standard normal distribution. Commonly used Z-scores include:
- 1.645 for 90% confidence level
- 1.96 for 95% confidence level
- 2.576 for 99% confidence level