Chapter 25: Problem 2
2\. The monopolist faces a demand curve given by \(D(p)=100-2 p .\) Its cost function is \(c(y)=2 y .\) What is its optimal level of output and price?
Short Answer
Expert verified
The optimal output is 48 units, and the optimal price is $26.
Step by step solution
01
Identify the Demand and Cost Functions
The demand function is given by the equation \(D(p) = 100 - 2p\). This represents the relationship between price \(p\) and the quantity demanded \(D(p)\). The cost function is \(c(y) = 2y\), where \(c(y)\) is the total cost and \(y\) is the quantity produced.
02
Express Price as a Function of Quantity
The demand function can be rearranged to express price \(p\) in terms of quantity demanded \(y\). Since \(D(p) = y\), we have \(y = 100 - 2p\). Solving for \(p\), we get \(p = 50 - \frac{y}{2}\).
03
Write the Revenue Function
The revenue function \(R(y)\) is the product of price and quantity, so \(R(y) = p\times y = \left(50 - \frac{y}{2}\right) \times y = 50y - \frac{y^2}{2}\).
04
Calculate Marginal Revenue
Marginal Revenue \(MR\) is the derivative of the revenue function with respect to \(y\). We have \(MR = \frac{d}{dy}(50y - \frac{y^2}{2}) = 50 - y\).
05
Calculate Marginal Cost
Marginal Cost \(MC\) is the derivative of the cost function with respect to \(y\). We have \(MC = \frac{d}{dy}(2y) = 2\).
06
Determine the Optimal Output Level
For profit maximization, set MR equal to MC: \(50 - y = 2\). Solving for \(y\), we get \(y = 48\). This is the optimal level of output.
07
Find the Corresponding Price
Substitute \(y = 48\) back into the price equation \(p = 50 - \frac{y}{2}\): \(p = 50 - \frac{48}{2} = 26\). This is the optimal price.
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Key Concepts
These are the key concepts you need to understand to accurately answer the question.
Demand Curve
In a monopoly, the demand curve plays a critical role. It shows the relationship between the price of a product and the quantity consumers are willing to buy. For the given problem, the demand curve is represented by the equation \(D(p) = 100 - 2p\). This tells us that as the price \(p\) increases, the demand \(D(p)\) decreases. Essentially, higher prices result in lower demand which is typical for most products.
- Price is an independent variable here, meaning changes in price lead to changes in demand.
- It's a linear demand curve because it's a straight line when plotted on a graph.
- Understanding how demand changes with price helps the monopolist set optimal price points.
Cost Function
The cost function indicates how much it costs to produce a certain number of goods. For our exercise, the cost function is given by \(c(y) = 2y\), where \(y\) is the quantity produced. This simply means that the cost increases linearly with the quantity produced. Specifically, each unit produced costs 2 units in whichever currency we're using.
- This constant cost per unit is known as constant marginal cost.
- Understanding the cost function is crucial as it impacts profit calculations and pricing decisions.
Marginal Revenue
Marginal revenue (MR) is the additional revenue gained from selling one more unit of a product. In monopolies, MR is derived from the revenue function. From our solution, we have that \(MR = 50 - y\). This means each additional unit sold increases revenue by less as more units are sold due to the effect of lowering the price, which is inherent in a downward-sloping demand curve.
- This declining MR reflects the trade-off the monopolist makes with each additional sale, often having to reduce the price for all units sold.
- The monopolist sets output where MR equals marginal cost (MC) to maximize profits.
Marginal Cost
Marginal cost (MC) is the cost of producing one additional unit of a good. For the cost function \(c(y) = 2y\), the marginal cost is constant at \(MC = 2\). This constant implies that the cost to produce an additional unit doesn't change, regardless of how many units have already been produced.
- The MC is important because it directly influences pricing and production levels.
- Profit maximization occurs when MR equals MC.